Chateau Diadem

Founded by two cousins from Geneva, Chateau Diadem joins the ranks of Swiss brands.

Created by Emily – a true epicurean and lover of fine dining – and Thierry – a long-standing aficionado and entrepreneur at heart – the cigars in their first range, “Conviction”, invite you to explore and reflect.
We had the pleasure of meeting Emily and Thierry from the Château Diadem brand. Emily Sahakian and Thierry Farah, both originally from Geneva, saw their ambition and determination become the driving forces behind the founding of a contemporary and daring cigar house, which is now thriving.
Inseparable friends since childhood, Emily and Thierry grew up in an environment heavily influenced by the world of cigars.
It is now with undisguised passion that these two cousins proudly carry the Château Diadem banner to Dortmund, and Emily confesses her fondness for the Lancero.

It was a great pleasure to meet these two enthusiasts, with their down-to-earth and authentic manner; their obvious camaraderie really touched us.