Manifesto
The spirit of sharing
Smoke is said to be healing. A healer of ills, a healer of the soul. That it brings people together to share a unique moment. It allows you to refocus, to clear your mind, to meditate. Cigars give you access to a moment of sharing, with others or with yourself.
That's the spirit.
Blue like the universe
Alberto Giacometti once said: The sky is blue only by convention, but red in reality. Like him, we are convinced that colour is an interpretation of the world. That it reflects the elements that surround it. That, like cigar smoke, the moment is ephemeral. The smoke is a mirror of the light and atmosphere that surrounds it.
It's blue.
The sky is only blue by convention, but red in reality
Alberto Giacometti
The logo
The Blue Smoke spirit means taking particular care in terms of graphic research. We wanted it to be printed on the boxes in a unique way, with a real graphic touch. We engraved it on wood, drew it, printed it, large and small, and used stamps. In the end, we opted for linocut printing.
We wanted to make it really personalised, because that's also how we select our cigars. The logo is imperfect, and that's why it looks like us. And it's because of its unique look and hand printing that no two boxes will ever be the same.
Why the Blue Smoke logo
is never the same on two
envelopes?
The Blue Smoke Spirit
Trimmer
Charismatic
Contractor
Volunteer
Expert
Elegant
Social
Generous
Sharing
Sensitive
Authentic
Eccentric
Epicurean
Rich
Curious
Explorer
Grunge
Out of the ordinary
Unlimited
Anti-conformist
Provocateur
The Blue Smoke Spirit team
As you can imagine, we're epicures. For us, the joy of a cigar is something to be shared. It's shared with wine, it's shared with friends, it's shared on a special occasion. It makes us travel, it makes us dream, it awakens our senses, our taste buds, our sensibilities. It goes well with food, books and moments.
I promise you, as a team we've tested all the cigars on offer. And because we're not all at the same level or have the same tastes, we all have an opinion on the cigars. And we're convinced that diversity is strength.
One thing we have in common is our passion and determination. And above all, the desire to please. We're really looking forward to taking you on board.
Want to find out more about these crazy people?
